Privacy Policy

1. Who We Are

HappyMail ("we," "us," or "our") is operated by Chelsea Citrin and delivers a monthly snail-mail subscription for women who want to slow down and feel a little more joy. This Privacy Policy explains what information we collect, how we use it, and the choices you have. It applies to visitors and customers of happymail.com.

2. Information We Collect

• Information you provide: When you subscribe, we collect your name, email address, shipping address, and payment information (processed securely by our payment providers). If you join a waitlist or contact us, we collect the email and message you share.
• Order information: The plan and add-ons you select, billing date, and order history.
• Usage & device information: We and our analytics and advertising partners may automatically collect information about your visit, including your device, browser, IP address, and the pages you view, using cookies and similar technologies.

3. How We Use Your Information

• To process your subscription and ship your HappyMail each month.
• To send order confirmations, shipping updates, and customer support replies.
• To improve our content, website, and the products we curate for you.
• To measure and improve the performance of our advertising so we can show relevant ads to people who might enjoy HappyMail.
• To detect and prevent fraud, abuse, and unauthorized use of the Service.

4. How We Share Information

We do not sell your personal information. We share it only as needed to operate our business:

• Payment processors: Payments are handled by trusted providers such as Stripe and PayPal. We never store full card numbers on our servers.
• Shipping & fulfillment partners: We share shipping addresses with our mailing and fulfillment partners to deliver your HappyMail.
• Advertising platforms: We may use the "Conversion API" and similar tools from platforms like Facebook (Meta) to understand which ads lead to subscriptions and to show ads to people who are likely to be interested. This may include hashed contact details (such as a hashed email) shared only for ad measurement and attribution, and only as needed to measure ad performance — not to share your information with advertisers for their own marketing.
• Legal & safety: We may disclose information when required by law or to protect our rights, our customers, or others.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to remember your preferences, measure traffic, and understand how our ads perform. This includes the Meta (Facebook) Pixel and Conversion API, which help us measure ad performance and show our ads to relevant audiences. You can control cookies through your browser settings, though disabling them may affect site functionality. We do not use your information to profile you for sensitive categories such as health, race, religion, or sexual orientation.

6. Advertising & Your Choices

Because we advertise on social platforms, we follow their advertising and data-use policies. If you do not want us to use your information for ad measurement or personalization, you can:

• Opt out of personalized advertising through the controls provided by the platform (for example, in your Facebook/Meta ad preferences).
• Request that we exclude your data from ad-platform measurement by emailing hi@happymail.com.
• Enable your device's opt-out or "Limit Ad Tracking" setting.

7. Data Retention & Security

We keep your information only as long as needed to provide the Service, comply with legal obligations, and resolve disputes. We use reasonable administrative, technical, and physical safeguards to protect your data, though no method of transmission or storage is 100% secure.

8. Your Rights

Depending on where you live, you may have the right to access, correct, delete, or limit the use of your personal information, and to opt out of the "sale" or "sharing" of personal information for cross-context behavioral advertising. To exercise any of these rights, email us at hi@happymail.com and we will respond within 30 days.

9. Children's Privacy

HappyMail is not directed to children under 18, and we do not knowingly collect personal information from anyone under 18. If you believe we have collected information from a minor, please contact us and we will delete it.

10. Changes to This Policy

We may update this Privacy Policy as our business evolves. We will post the updated version here and revise the "Last updated" date. We encourage you to review it periodically.

11. Contact

Questions about your privacy or this policy? Email hi@happymail.com — a real person replies, and we're happy to help.